Social Media Optimization Becoming More Important Than Search Engine Optimization

The rapid growth of social media sites such as Facebook and Twitter, is bringing about a shift in focus for the online presence of businesses.  The new focus is being dubbed as social media optimization (SMO) by industry experts.  Some feel that SMO may become more important to businesses than SEO (search engine optimization).

A future where . . . → Read More: Social Media Optimization Becoming More Important Than Search Engine Optimization

All Flash And No Cash – Why Using Flash Might Be Hurting Your Website.

Flash Might Be Killing Your SEO

Many website developers have been using Macromedia / Adobe Flash when designing websites for clients. Flash gives them the ability to create some visually stunning designs. Although these sites may look appealing, and thus are probably easy to sell to business owners, there are some serious drawbacks to using . . . → Read More: All Flash And No Cash – Why Using Flash Might Be Hurting Your Website.

The Power Of Anchor Text In Your SEO Strategy

Anchor text is one of the most overlooked elements in a solid SEO link building strategy. However, it might be the single most important element in achieving high rankings in the search engine result pages.

What is anchor text? It is simply the visible text of a hyperlink.

For example, if I was linking to a . . . → Read More: The Power Of Anchor Text In Your SEO Strategy